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Benefit for Carolina Breast Friends
Carolina Breast Friends


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 Light Jockey

 
Carolina Breast Friends: Raising the Pink House
 

Mint Museum Charlotte
Total Control: Instantaneous Response with LEDs
Lighting for the Oysters on the Lawn, a Shabby Sheik Theme
Breast Cancer Benefit at the Mint Museum of Contemporary Art
Lighting Dialogue by Jack Kelly | Photography by Jack Kelly
Mint Museum | Charlotte North Carolina

Click here for Article printed in March 2008 issue in Live Design Magazine

Benefit for Carolina Breast Friends Color Changing Trees Lighting an Oyster Shack

Lighting Equipment:
3 Global Truss 5’ 12” Box Truss Towers
42 Elation Opti 30
19 American DJ Par16
7 Chauvet Colorado 3's
11 Chauvet Colorado 1's

40 Color Kinetics Colorcast 14's + Data Enablers
7 Elation E27 MR RGB + Controller
Rapco DMX Cabling
18 Elation Opti RGB
2 Martin Light Jockey + laptop
Rosco Gel R359S Medium Violet

Benefit for Carolina Breast Friends The scope of this project was massive. It is one thing to light a large tent or a large stage; it is another to light the outside of a museum and the park out front. Completely surrounded by trees, the yard would host over a dozen Oyster Shacks and Bars all custom built out of wood and tin. Charlotte Arrangements, the event coordinators, wanted me to light the giving tree, the entire front of the Mint Museum, the trees around the grounds, and the shacks. Thus began my thousand miles of cable.

The Giving Tree was the focal point for the fundraiser. We wanted to create a sense of purpose to venture across the lawn to join in support for Carolina Breast Friends. Standing around a 100’ feet high, the magnificent tree was lit with 7 Colorado 3’s, extra bright LED color changing fixtures. Three small truss towers created a triangle around the tree to light up into its foliage. The two towers on the lawn had 2 LED fixtures each to cover the full girth of the tree. Only one tower was used in the back to completely cover the tree. To bring a greater definition to the Giving Tree we used two more fixtures on the trunk. One was placed on the ground and the other was placed about 30 feet in the air. Luckily we had the assistance of a lift to set up. Unfortunately we didn’t have the lift to break down, but I love showing off my monkey skills.

Lighting the Mint Museum The Giving Tree stood like a tower of hope. We started the event with the tree in White. Over the course of dinner until the final ceremonies, the color changers slowly moved from white to pink. The transition was unnoticeable unless the guest didn’t pay attention for awhile. The effect built a sense of anticipation throughout the crowd.

For the perimeter trees, we didn’t have the budget to be quite as detailed with the lighting; but we were still dynamic. Each trunk was individually lit with a Colorado 1 fixture. The 12 degree beam angle cast a beam of light up the trunk nearly 60 feet into the air. At night the starry sky was blocked by the massive trees, creating an ominous absence of light. The darkness was overwhelming. However, the tree trunks brought depth and beauty to the space as they slowly swept through rich purples to pinks to violet blues. The black hole became one of the greatest assets to the event.

Tree lighting with Colorado 1's For the front of the Mint Museum, twelve Opti RGB Color Changing Fixtures accented the architectural lines. Similar to the trees I programmed slow sweeping programs between the pinks and purples. Two groups of 3 trees are right outside the entrance. Although they are small, these trees are right in the middle of the auction area which made them just as important as their giant friends across the yard. Each tree was assigned its own fixture. Instead of having subtle changes sweeping through them, I used non motion blue, pink, and purple stills. Every three minutes I would switch the order of the colors with a 20 second fade time. For the final touch I used 40 Colorcast 14 color changing LEDs, to line the glass front. Immediately one criticizes the choice, because light doesn’t reflect light. However the lighting was not lost but added a glorious surprise. The glass was separated by long white lines and the roof had a beautiful line wide enough to create a stunning outline of color. The view of the front of the museum was picture perfect. Outside of the Giving Tree, I wanted the Mint Museum to stand out as both a sponsor of the event and a beautiful architectural form.

For the food shacks we went through a couple different phases. We ended up deciding to use amber lighting for the shacks to give the space a homey touch. The lower color temperature of white reminds most everyone of fire light and reading by the dingy lamps as a youth. For each shack we lit each panel of tin with its own fixture. Familiar and warm, two more lights were focused to light the food for obvious reasons.

I wanted the bars to stand out so we used a whiter white. Almost bluish in hue, the white bars were given to a more modern traditional feel. The higher color temperature (Blue White) brought out the whites and colors of the drinks. Consciously we carried the Shabby Sheik theme through the lighting.

Giving TreeThe Entrance didn’t turn out like I wanted but who can fight registration. We used a rosy violet light for the inner roof of the space. The color was both functional and thematic. Unfortunately, registration had the chandeliers turned up brightly. Due to the principles of additive color mixing, color can’t compete with white. The Oysters on the Lawn sign hung from the peak of the shack. In order to ease the process for the sign in, I doubled up white light fixtures to make the sign impossible to miss. Human nature naturally draws are attention to the brightest object present in every situation thus making sure everyone knew where to go.

Just before the event, we realized that some displays had been missed in the plans. Squeezing several more lights into the plan, we tracked down more cabling and lit several fall displays. By the way, at this point it is already dark outside. We were trucking it to a parking lot several hundred yards away to grab what we needed. Due to the long day, we had to make several trips. Eesh!

Beyond the lighting design for the space, the biggest challenge was the cabling. Running over 1000 feet of socopex and 1000 feet of extension cords, I had two guys running just power all day long. Running all the 144 Fixtures off of only 60 amps, I was very conscious about power consumption. But low power consumption didn’t help the work load. In order to keep the cabling hidden we had to run cable around the perimeter making creative jumps through flower beds and covering cable with straw. We also helped provide the power for the carving stations. Due to a miscommunication, I thought that the event coordinator had personnel running the power to the shacks. They believed I had volunteered for it. A couple phone calls later I had some extra help on an already crazy day in the park.

After the presentations, the client told me to have fun with the lighting. So we added some rich fall colors into the mix. Side note: when describing lighting ideas to clients most the time they don’t grasp everything I am trying to say. However with LEDs I can show them different color combinations and effects in minutes allowing for last minute changes. In the days of yore, many times a client would pull a last minute change that involved cutting gel sheets and switching out hot gel frames. With a simple command from the lighting console, I transformed the entire space allowing the client to judge the reality of light and not the imagined image.

The event was a smashing success. The event designer was thrilled. I was running around like a madman, making sure everything was perfect and didn’t get all the pictures I wanted. Oysters on the Lawn was one of my most exciting projects this year. C'est la vie.

Benefit for Carolina Breast FriendsBenefit for Carolina Breast Friends
Mint MuseumBenefit for Carolina Breast Friends

Benefit for Carolina Breast FriendsLighting Trees with LEDsLED Lighting in Charlotte  Park

Synopsis:

Creating a lighting scheme for large tracks of land is a daunting task. The designer for Oysters on the Lawn created a small city at the Mint Museum. Using a combination of LED color changing illumination and conventional lighting, we invented a shabby sheik lighting style. LED color changers allowed us to demonstrate several interpretations of her expressed desire. Although I only demonstrated looks I liked, the client was able to directly influence the lighting design without fear of misinterpretation. With 360 degrees of visuals, the color changing perimeter made for a fantastic outdoor event.