Budweiser's Bartender's Ball 2007
Stages, Video, LEDs, Fantasies
Lighting Dialogue by Jack Kelly | Photography by Jack Kelly
March 22, 2007 | The Garden Room | Orangeburg, SC

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| Equipment:
16 Color Kinetics Colorcast 14
8 American DJ Par64 LED
2 Elation Opti-LED
2 Robe Spots 250 XT
2 Robe Wash 250 XT
2 Robe Vision Scan 575 XT
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2 American DJ Accu Scans
2 American DJ Fantasy Scans
2 Global Truss Systems
2 View Sonic PJ402D’s
Edirol V-4 Video Mixer
Light Jockey for LEDs
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| The
Garden Room was packed wall to wall for the Bartenders Ball this
year in Orangeburg, South Carolina. Murray Baroody, the owner of
Orangeburg Distributors, booked me for the third year in a row.
He doubled the budget for the lighting and video from last year,
then rented a smaller room. I have worked with Murray for nearly
three years from running lights for his band to designing Budweiser
parties. I am always worried that I will not be able to improve
my show for annual events but in this situation I couldn’t
lose.
Murray wanted to split the room creating a dance/live
music area and a dining/casino area. We divided the room with two
video screens framed with truss. The screens were set on opposite
walls protruding approximately 10’ on each side. I eliminated
the side view of the band, encouraging fans of the featured band,
Tootie and the Jones, to join the fun in front of the stage.
The visuals on the screen were particularly fun.
I had downloaded 70+ Budweiser advertisements from all over the
world and scrolled them on my laptop every 5 seconds. Sending the
monitor signal to an Edirol V-4 for projection, I programmed the
Edirol V-4 to key out light shades to dark switching between the
pictures and a great visuals DVD called Club Visuals Volume 1. The
transition was set to 24 BPM or 2.5 seconds between pictures. When
the Bud advertisements were completely keyed out the picture would
switch and key in with the new image. Everyone loved it. |
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Beginning
with the lighting at the entrance, two Elation Pro Spots framed
the entrance doors scanning the room with a Budweiser Select custom
gobo. The black jack tables to the left have 16 Colorcast 14 LED
fixtures up lighting the wall. As the Colorcast trasition between
colors, Tte wall is cross washed with the psychedelic effect from
an American DJ Fantasy Scan. Another Fantasy Scan cast its unique
effect across the opposite wall without LED support. Two more scanners
attached to the truss scan the ceiling, crossing the beams from
the Pro Spots.
Behind the video screens, Tootie and the Jones,
Columbia’s premiere cover band, rocked the crowd for nearly
3 hours. 3 moving fixtures and 5 LED Pars framed each side of stage
for a power packed performance.
From the entrance to the stage, the lighting and
video design created multiple looks and room break ups converting
the singular rectangular shape of Garden Room into a diverse environment.
Encouraging exploration, the visuals were both entertaining and
provided a valuable break that forced the guest to continuing walking
through the room to see the stage. The natural flow of the room
gave individuals motivation to move through out the room to see
points of interest: food, gambling, live music, and the visuals.

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